You may have been left with the opinion, if you were fortunate enough to read my column, “How Groupon’s Value Is Based on Performance,” that I am a huge Groupon…well, Groupie. While I am a “member” of Groupon, I am far from a fan of the model. Since my last column sounded like a love-letter…
Group Buying Sites will Die Out
R.I.P. Steve Jobs
I have to admit… I didn’t feel that sad when Tupac was found dead from gun-shots. While I understood the importance of Lady Di and what a tremendous person and role-model she was to so many, I didn’t feel any personal pain – it was just what it was. When Michael Jackson passed away, I…
Is Yelp Ripping People Off?
Maybe you know and maybe you don’t… but Yelp (a local search and reviews online service) offers paid advertising for businesses called the “Yelp Sponsorship Program“. To go check out what they lure you in with. To sum it up, according to the page advertising this opportunity, this Yelp Sponsorship program allows you to: Put up a…
Understanding Search Engines
A Brief History of Search Engines In the early days of the World Wide Web, Tim Berners-Lee himself was responsible for maintaining a list of all the webservers around the world. Once the Web started growing, however, keeping up with it manually became an impossible task. That is when researchers started working on robots that…
5 Marketing internet marketing tools
Once you have your strategy, these are the top 5 online marketing tools for small business: Marketing tool # 1 – Landing pages – These are one page web pages that are focused on capturing prospect information. Marketing tool # 2 – Lead capture forms – These are forms placed on your landing pages that are typically…
Content Management Systems
A Content Management System, or CMS, is an application that simplifies the process of creating, editing, managing and sharing digital content. Content management systems are used in many different places, from enterprise environments to educational institutions. We are interested in content management systems created for web publishing. Those were initially developed to simplify the process…

